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Apr 2011 / № 7790

After several years in hibernation, The KDU is finally relaunching its SVSV fashion line to the general market.

The full collection, web store and physical Brooklyn boutique will launch in May.

To celebrate the upcoming launch, we have decided to release a special collaboration between SVSV and KDU founder, David Gensler and LA based KDU member, Victor Antonio.

“Traveling the world over the past two years inspired me to relaunch the brand. Seeing Victor’s work inspired me to begin shooting my own photography again and be more involved in the day to day process of art and writing. I founded the KDU with my own designs and art and it is time to return, bringing back my own vision.” – David Gensler




Victor and I collaborated for some time playing with various critical theories, philosophies, poetry and prose that we found represented the DNA of what we wanted to convey in this new collection and body of work.

“The entire SVSV brand has always been more about art than fashion and I think this reaffirms that.” – David Gensler

Please view the series here.


New Serum Versus Venom hand crafted Icon Series by KDU Core Member Daren Newman.

Jan 2011 / № 7080

After a productive self-initiated exile from the market, our private design and fashion label, Serum Versus Venom prepares for re-launch. Founded in 2005 as a reaction to the ubiquity of modern streetwear, SVSV will boldly attempt to follow in our own initial footsteps into the avant garde.



David Gensler

Jan 2011 / № 7055


SVSV Re-Launch Campaign just wrapped.

David Gensler

Since inception, SVSV has been dedicated to following our own obsessions regarding design and craft. Rarely engaging the general market, we opted to ignore trends and fads and focus on each individual design and customer.

For us, SVSV has been about creating an environment unaffected and immune to outside stimuli, influence and hype. After years of adhering to our completely private, and at times secretive ways, we are now preparing for a public re-launch, including a full online store with access to all original master garments and accessories.

It is soon time to share our obsession with the world. We hope you will follow.



Apr 2010 / № 3446

Founded in 2003, SVSV (Serum Versus Venom) has been the personal design and brand laboratory for KDU founder, David Gensler and KDU partner Aersoyn Lex. With a strict adherence to Bespoke craftsmanship, the brand has successfully grown catering to individual consumers and avoiding traditional retail. Volkcraft, the latest collection of designs, focuses on finely finished menswear designed for travel and exploration.

-David Gensler

Fabrics utilized: bone buttons, oiled cotton, vicuna, super 250 cashmere, Schoeller 3xDry, Lora Piana Storm System, 1000 Thread count shirting, and pure silk.

Posted by David Gensler Categorized: Fashion Photography Tags: Serum Versus Venom SVSV |

Jan 2010 / № 2238


Heavyweight Oil Cloth Motorcycle Jacket with pure silk swing back lining.  Ultra Suede Under collar and vicuna lined pockets.  Lower left breast have a 6 pocket storage system and a full length ticket pocket.   


Pure triple weight Mongolian Cashmere. Custom Triad pattern, available in Blue, Green, Grey and Purple.


Pure Qiviut Sweater with natural Qiviut bone buttons and leather shoulders and sleeves.
Qiviut is a natural material (musk ox) harvested from far north Inuit tribes.

If you do not know where the material in your favorite fashion comes from… it is a sign that you need to do more research, then demand the best quality from your favorite brands.



Two Tone British Millerain Oil Cloth with Irish Linen half liner. Back has oversized box pleat for extended movement and the cuffs come with either bone buttons or leather ties.
Each jacket is designed, cut and finished, proudly in New York.


Waxed Cotton Safari Travel Jacket. Polished Bone Buttons. Silk finished seams. Pure Silk half liner and natural linen sleeve lining.  

SVSV believes in no season – no calendar of fashion, only properly crafted garments made specifically for our customers needs.  
All garments and objects are designed and produced, proudly in New York City. 


David Gensler

Posted by David Gensler Categorized: Fashion Tags: KDU Serum Versus Venom SVSV |

Jan 2010 / № 2220

Early Exploration into Pinhole Portraits for SVSV. Before Business, Strategy and Design my passion was photography. Each image took no less than 5 minutes to produce and was shot with Kodak T-Max 400 on a Zero Image 6 x 12 camera.





More Photos Read the rest of this entry »

Jan 2010 / № 2216

Hand Typography by Manchester based KDU member Daren Newman for Serum Versus Venom (SVSV).  




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Images created by NYC photographer and KDU member, Eric Vogel. Model Shaun Ross for SVSV. The series was a conceptual exploration into personal identity sans traditional fashion.  





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Jan 2010 / № 2189

A custom, hand drawn Serum Versus Venom (SVSV) logo by Hellovon.  


Jan 2010 / № 2134

Serum Versus Venom (SVSV) teamed with New York Photographer Timo Rosado to capture some of the more indulgent natural fibers in our 2009 designs.  





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Posted by David Gensler Categorized: Fashion Tags: KDU Serum Versus Venom SVSV |



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